rumours for some time that the Denver-based gourmet burrito and taco firm, Chipotle Mexican Grill, was coming to London. It was confirmed this week that their first European outlet will be at 114-116 Charing Cross Road (next door to Borders I believe), due to open in April 2010. Chipotle currently has more than 900 stores in the USA and prides itself on being the only restaurant chain committed to serving food from sustainable sources and animals that have been treated humanely. With an emphasis on high quality ingredients, the menu includes the usual suspects (burritos, tacos, salads etc.), all made to order.
Chipotle will certainly be facing some tough competition in the UK. They're not exactly a budget burrito outlet ($7.50 for a burrito) and in the current climate, it will be interesting to see how they fare.